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Digital Marketing

Our team provides comprehensive solutions to build and develop any brand or business equipped with different levels and levels of experience. Our branding practices include innovative and sharp branding and marketing strategies that lead the brand to success. Apex Invention creates brand stories that will resonate with consumers as they develop creative concepts and ideas to perfection. Our team of web developers create world-class websites and mobile apps that enhance brand standing and performance. Because mobile apps are one of the best tools to connect your brand with your target consumers, we don't just design and develop mobile apps to bring significant growth to your brand or business. And to market effectively, we have a team of digital marketing experts who adapt marketing strategies to convert traffic into leads on digital marketing platforms or online platforms. We take special care to cover each vertical for our clients, which gives them an advantage over the others.

In today's digital age, most people have devoted themselves to digital technology. To run a successful business, traditional marketing methods will not help much. Here comes the need for a digital marketing expert to guide you properly as per your business needs. We are a digital creative agency and marketing experts to meet all your digital needs.

When you use social media platforms, websites and other digital platforms to promote a product or service, it is called social media marketing. With data analytics tools built into most social media platforms, businesses can track the progress, success, and engagement of ad campaigns. Businesses can post videos, photos, banners, graphics, and long descriptions of products or services on their social media platforms.

Social Media Optimization (SMO):

We strive to take your organization to the next level through Social Media Optimization services. We designed your brand aura to become a powerful feed on social media platforms. We make sure you know when people start adding your branding to the chat. Advanced brand awareness is something you can rely on to make your mark in the market. We provide SMO management services for business optimization to improve your online visibility. We work hard to promote your business message on social media platforms, keeping your goals closely the center of our attention.

In addition to the concept of search engine optimization, SMO services ensure that your brand's social media profile and content shared across various social media platforms contain the right set of relevant keywords and information that are important for driving traffic. So, attract endless numbers of tech-savvy social media users and increase your brand presence like never before!

Our digital marketing managers can help or manage the implementation of your strategy, which includes everything from campaign optimization to reporting analysis. We provide various types of social media advertising or management services. Upon completion of the project, our team will be happy to provide ongoing support for your SMO efforts, including social media monitoring, community management, and updated strategies based on the latest strategies and insights.

Social Media Marketing (SMM): 

Social Media Marketing is another digital marketing method for creating posts, videos, banners, sponsored ads related to your products. This is the best way to attract your customers. According to the survey, social media posts inspire more trust in users than anything else. That's why social media marketing has become so important in today's life. Competitive research for content targeted to your audience.

Social Media Marketing is an approach to online marketing that uses various social media platforms such as Facebook, Twitter, LinkedIn, and Pinterest to build brand awareness, customer attention, and brand awareness across a wider and more diverse audience segment. Social media marketing for small businesses and businesses is a powerful way to unleash your potential when they spend time online and strengthen engagement with your brand.

Search Engine Optimization (SEO): 

Search Machine Optimization (SEO) is the process to ameliorate the quality and quantity of website traffic organically. SEO targets natural or organic traffic, not direct or paid traffic. Organic traffic can come from a variety of search queries, including image search, video search, news search, and industry vertical search engines.

As an internet marketing strategy, SEO considers, what people are looking for, type the search term or keyword into the search engine, and which ones Search engines are preferred by their target audience. SEO is done because the website will attract more visitors from the search engines while the website will get a high ranking on the search engine results page (SERP). These visitors can potentially turn into customers.

Our dedicated team will keep track of all SEO reports and analytics so you can develop your strategies. You can see what went wrong and plan your next steps accordingly. The advantage of this is that you will always be one step ahead of your competitors when all of your decisions are based on data.


  • 1.    Website Analysis.
  • 2.    Detailed website audit Report.
  • 3.    Competitor research and analysis.
  • 4.    Competitor research and analysis.
  • 5.    On-Page Optimization.
  • 6.    Off-Page Optimization.
  • 7.    Google Analytics.
  • 8.    Google Webmaster Tools.
  • 9.    Monthly Progress Report.
Search Engine Marketing (SEM):

SEM, or Search Engine Marketing, is the use of predetermined strategies to increase search engine visibility. Previously, SEM was used to describe search engine optimization (SEO) and paid search. But for now, this is only paid search engine marketing (PPC).

Search Engine Marketing is the process of marketing a business on the web, by using paid advertising which appears on search results pages (SERPs). Ads on keywords that users such as Google and Bing can access when searching for specific products or services, allowing users to post and see their ads along with the results of those surveys.

One of the great strengths of search engine marketing is that it allows advertisers to put their ads in front of customers and ready-to-buy at the right time. No other paid advertising can do that, that’s why it is a very reliable, effective and very powerful way to improve your business.

Our in-house search engine marketing experts help your business leverage digital channels such as social media, email, search engines and other websites to generate leads and eventually turn them into long-term customers.


  • 1.    Remarketing Ads.
  • 2.    Social Media Ads.
  • 3.    Media Ads.
  • 4.    Shopping Ads.
  • 5.    PPC Campaign.
  • 6.    Ad Quality Score Improvement
  • 7.    Intelligent Keyword Recommendations
  • 8.    Location Based Improvements
  • 9.    End-to-End Campaign Management
  • 10.   Performance Tracking & Reporting